Respondents were 47 years old on average, and 52 percent were female. Thirty-two percent of respondents had college degrees and 36 percent of respondents declared an annual income of more than 100,000 U.S. dollars. Additional proprietary data from PYMNTS was used for supplementary analysis.
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Number of U.S. consumers with mass merchant memberships 2022
In the United States, it is clear that Amazon Prime dominates the mass retail and subscribtion services market with an estimated *** million memberships as of 2022. In comparison, Costco and Sam's Club have approximately *** million memberships combined.
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PYMNTS. (April 1, 2022). Estimated number of consumers with mass merchants' memberships in the United States in 2022 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 30, 2026, from /statistics/1301968/consumers-with-mass-merchant-memberships-united-states/
PYMNTS. "Estimated number of consumers with mass merchants' memberships in the United States in 2022." Chart. April 1, 2022. ÌÇÐÄÆƽâ°æ. Accessed July 30, 2026. /statistics/1301968/consumers-with-mass-merchant-memberships-united-states/
PYMNTS. (2022). Estimated number of consumers with mass merchants' memberships in the United States in 2022. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 30, 2026. /statistics/1301968/consumers-with-mass-merchant-memberships-united-states/
PYMNTS. "Estimated Number of Consumers with Mass Merchants' Memberships in The United States in 2022." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 1 Apr 2022, /statistics/1301968/consumers-with-mass-merchant-memberships-united-states/
PYMNTS, Estimated number of consumers with mass merchants' memberships in the United States in 2022 ÌÇÐÄÆƽâ°æ, /statistics/1301968/consumers-with-mass-merchant-memberships-united-states/ (last visited July 30, 2026)
Estimated number of consumers with mass merchants' memberships in the United States in 2022 [Graph], PYMNTS, April 1, 2022. [Online]. Available: /statistics/1301968/consumers-with-mass-merchant-memberships-united-states/
