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Important attributes that make content engaging in the Asia-Pacific region in 2022

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Sources

Release date

August 2022

Region

Asia, APAC

Survey time period

2022

Number of respondents

2,400 respondents

Special properties

consumers who use TikTok at least once a week from Indonesia, Thailand, Vietnam, Australia, South Korea, and Japan

Citation formats

Important attributes that make content engaging APAC 2022

Published by Thuy D., Nov 25, 2022
According to a survey among TikTok users in the Asia-Pacific region in 2022, ** percent of the respondents found storytelling and educational content to be more engaging. In addition, ** percent of the respondents in the Asia-Pacific region also found trusted advice and recommendations to be important attributes in making content engaging as of 2022.
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