According to a survey conducted by on August 2023, ** percent of female respondents consumed user generated content (UGC) created by people on beauty, health, and wellness compared to ** percent of male respondents in the Philippines. In contrast, UGC on electronics were more popular among male respondents.
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Rakuten Insight. (October 16, 2023). Product categories where users consume user-generated content created by people in the Philippines as of August 2023, by gender [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 27, 2026, from /statistics/1420070/philippines-gender-breakdown-ugc-consumption-by-product-category/
Rakuten Insight. "Product categories where users consume user-generated content created by people in the Philippines as of August 2023, by gender." Chart. October 16, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 27, 2026. /statistics/1420070/philippines-gender-breakdown-ugc-consumption-by-product-category/
Rakuten Insight. (2023). Product categories where users consume user-generated content created by people in the Philippines as of August 2023, by gender. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 27, 2026. /statistics/1420070/philippines-gender-breakdown-ugc-consumption-by-product-category/
Rakuten Insight. "Product Categories Where Users Consume User-generated Content Created by People in The Philippines as of August 2023, by Gender." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 16 Oct 2023, /statistics/1420070/philippines-gender-breakdown-ugc-consumption-by-product-category/
Rakuten Insight, Product categories where users consume user-generated content created by people in the Philippines as of August 2023, by gender ÌÇÐÄÆÆ½â°æ, /statistics/1420070/philippines-gender-breakdown-ugc-consumption-by-product-category/ (last visited July 27, 2026)
Product categories where users consume user-generated content created by people in the Philippines as of August 2023, by gender [Graph], Rakuten Insight, October 16, 2023. [Online]. Available: /statistics/1420070/philippines-gender-breakdown-ugc-consumption-by-product-category/