In the first quarter of 2025, Korean search engine Naver was the leading media platform in terms of digital display advertisement value. It ran PC display advertisements worth around billion South Korean won. Despite being on the lower end in terms of number of display ads run, it was far ahead of its competition in terms of value, likely due to its large brand value. Naver is one of South Korea's biggest online players, with services extending to other fields such as webtoons, payment services, and livestreaming.
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Korea Digital Advertising Association. (April 30, 2025). Value of digital display advertisements on leading media platforms in South Korea in 1st quarter 2025 (in billion South Korean won) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 24, 2026, from /statistics/1336200/south-korea-display-ad-value-leading-websites/
Korea Digital Advertising Association. "Value of digital display advertisements on leading media platforms in South Korea in 1st quarter 2025 (in billion South Korean won)." Chart. April 30, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 24, 2026. /statistics/1336200/south-korea-display-ad-value-leading-websites/
Korea Digital Advertising Association. (2025). Value of digital display advertisements on leading media platforms in South Korea in 1st quarter 2025 (in billion South Korean won). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 24, 2026. /statistics/1336200/south-korea-display-ad-value-leading-websites/
Korea Digital Advertising Association. "Value of Digital Display Advertisements on Leading Media Platforms in South Korea in 1st Quarter 2025 (in Billion South Korean Won)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 30 Apr 2025, /statistics/1336200/south-korea-display-ad-value-leading-websites/
Korea Digital Advertising Association, Value of digital display advertisements on leading media platforms in South Korea in 1st quarter 2025 (in billion South Korean won) ÌÇÐÄÆƽâ°æ, /statistics/1336200/south-korea-display-ad-value-leading-websites/ (last visited July 24, 2026)
Value of digital display advertisements on leading media platforms in South Korea in 1st quarter 2025 (in billion South Korean won) [Graph], Korea Digital Advertising Association, April 30, 2025. [Online]. Available: /statistics/1336200/south-korea-display-ad-value-leading-websites/
