In 2023, digital audio advertising spending in Canada stood at *** million Canadian dollars. Podcasts accounted for **** million, whereas streaming ads for *** million. Audio accounted for roughly one percent of total digital ad spend in the North American country.
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IAB Canada. (September 30, 2024). Digital audio advertising spending in Canada in 2023, by type (in million Canadian dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 21, 2026, from /statistics/1317179/audio-ad-spend-podcast-streaming-canada/
IAB Canada. "Digital audio advertising spending in Canada in 2023, by type (in million Canadian dollars)." Chart. September 30, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 21, 2026. /statistics/1317179/audio-ad-spend-podcast-streaming-canada/
IAB Canada. (2024). Digital audio advertising spending in Canada in 2023, by type (in million Canadian dollars). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 21, 2026. /statistics/1317179/audio-ad-spend-podcast-streaming-canada/
IAB Canada. "Digital Audio Advertising Spending in Canada in 2023, by Type (in Million Canadian Dollars)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 30 Sep 2024, /statistics/1317179/audio-ad-spend-podcast-streaming-canada/
IAB Canada, Digital audio advertising spending in Canada in 2023, by type (in million Canadian dollars) ÌÇÐÄÆƽâ°æ, /statistics/1317179/audio-ad-spend-podcast-streaming-canada/ (last visited July 21, 2026)
Digital audio advertising spending in Canada in 2023, by type (in million Canadian dollars) [Graph], IAB Canada, September 30, 2024. [Online]. Available: /statistics/1317179/audio-ad-spend-podcast-streaming-canada/
