During a 2024 survey, ** percent of responding social media users from Spain who followed influencers on social media stated that the comments of the influencers they followed were very much of a promotional nature; another ** percent said the comments were quite promotional. On the other hand, ** percent said that they were not very or not at all of promotional nature.
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IAB Spain. (May 22, 2024). Promotional nature of influencers according to their followers in Spain as of March 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 28, 2026, from /statistics/1313614/promotional-nature-influencers-spain/
IAB Spain. "Promotional nature of influencers according to their followers in Spain as of March 2024." Chart. May 22, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 28, 2026. /statistics/1313614/promotional-nature-influencers-spain/
IAB Spain. (2024). Promotional nature of influencers according to their followers in Spain as of March 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 28, 2026. /statistics/1313614/promotional-nature-influencers-spain/
IAB Spain. "Promotional Nature of Influencers According to Their Followers in Spain as of March 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 22 May 2024, /statistics/1313614/promotional-nature-influencers-spain/
IAB Spain, Promotional nature of influencers according to their followers in Spain as of March 2024 ÌÇÐÄÆƽâ°æ, /statistics/1313614/promotional-nature-influencers-spain/ (last visited July 28, 2026)
Promotional nature of influencers according to their followers in Spain as of March 2024 [Graph], IAB Spain, May 22, 2024. [Online]. Available: /statistics/1313614/promotional-nature-influencers-spain/
