According to a survey among ** Chinese consumers in **, around ** percent of respondents said they expected to increase the usage of online shopping during Singles' Day sales out of safety concerns. In contrast, about ** percent of surveyed consumers stated that they planned on spending less because of the reduced income due to COVID-19.
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AlixPartners. (October 28, 2021). Leading impacts of coronavirus COVID-19 on shopping plans on Singles' Day sales among Chinese consumers as of October 2021 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 27, 2026, from /statistics/1275922/china-covid-impact-on-singles-day-shopping-behavior/
AlixPartners. "Leading impacts of coronavirus COVID-19 on shopping plans on Singles' Day sales among Chinese consumers as of October 2021." Chart. October 28, 2021. ÌÇÐÄÆƽâ°æ. Accessed July 27, 2026. /statistics/1275922/china-covid-impact-on-singles-day-shopping-behavior/
AlixPartners. (2021). Leading impacts of coronavirus COVID-19 on shopping plans on Singles' Day sales among Chinese consumers as of October 2021. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 27, 2026. /statistics/1275922/china-covid-impact-on-singles-day-shopping-behavior/
AlixPartners. "Leading Impacts of Coronavirus Covid-19 on Shopping Plans on Singles' Day Sales among Chinese Consumers as of October 2021." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 28 Oct 2021, /statistics/1275922/china-covid-impact-on-singles-day-shopping-behavior/
AlixPartners, Leading impacts of coronavirus COVID-19 on shopping plans on Singles' Day sales among Chinese consumers as of October 2021 ÌÇÐÄÆƽâ°æ, /statistics/1275922/china-covid-impact-on-singles-day-shopping-behavior/ (last visited July 27, 2026)
Leading impacts of coronavirus COVID-19 on shopping plans on Singles' Day sales among Chinese consumers as of October 2021 [Graph], AlixPartners, October 28, 2021. [Online]. Available: /statistics/1275922/china-covid-impact-on-singles-day-shopping-behavior/
