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Share of small cities and rural residents who prefer online and offline shopping in China in 2019
Share of lower-tier market shoppers in China 2019, by preferred shopping channels
As of 2019, around **** percent of Chinese who lived in lower-tier cities and rural areas preferred to shop online. On average, China's lower-tier consumers shopping *** times a month online.
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.
Xinhua News Agency. (October 26, 2019). Share of small cities and rural residents who prefer online and offline shopping in China in 2019 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 26, 2026, from /statistics/1248296/china-online-shopping-preference-among-lower-tier-consumers/
Xinhua News Agency. "Share of small cities and rural residents who prefer online and offline shopping in China in 2019." Chart. October 26, 2019. ÌÇÐÄÆƽâ°æ. Accessed July 26, 2026. /statistics/1248296/china-online-shopping-preference-among-lower-tier-consumers/
Xinhua News Agency. (2019). Share of small cities and rural residents who prefer online and offline shopping in China in 2019. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 26, 2026. /statistics/1248296/china-online-shopping-preference-among-lower-tier-consumers/
Xinhua News Agency. "Share of Small Cities and Rural Residents Who Prefer Online and Offline Shopping in China in 2019." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 26 Oct 2019, /statistics/1248296/china-online-shopping-preference-among-lower-tier-consumers/
Xinhua News Agency, Share of small cities and rural residents who prefer online and offline shopping in China in 2019 ÌÇÐÄÆƽâ°æ, /statistics/1248296/china-online-shopping-preference-among-lower-tier-consumers/ (last visited July 26, 2026)
Share of small cities and rural residents who prefer online and offline shopping in China in 2019 [Graph], Xinhua News Agency, October 26, 2019. [Online]. Available: /statistics/1248296/china-online-shopping-preference-among-lower-tier-consumers/
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