The source adds the following information: "Opt-in rate = number of devices that opted-in / (number of devices that opted-in + number of devices that opted-out)"
Citation formats
App tracking transparency: opt-in rate of iOS users worldwide 2022
The latest Apple iOS version includes a new privacy feature, which means that mobile apps are forced to ask users for permission to allow them to collect tracking data. Among those that have already installed the iOS 14.5 update, the opt-in rate (how many people are choosing to allow app tracking) is around ** percent, as of April 2022. With so many users concerned about their online activities being tracked, a low opt-in rate had been predicted.
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Flurry. (May 2, 2022). Monthly opt-in rate of mobile users worldwide allowing app tracking after iOS 14.5 update as of April 2022 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 16, 2026, from /statistics/1234634/app-tracking-transparency-opt-in-rate-worldwide/
Flurry. "Monthly opt-in rate of mobile users worldwide allowing app tracking after iOS 14.5 update as of April 2022." Chart. May 2, 2022. ÌÇÐÄÆƽâ°æ. Accessed July 16, 2026. /statistics/1234634/app-tracking-transparency-opt-in-rate-worldwide/
Flurry. (2022). Monthly opt-in rate of mobile users worldwide allowing app tracking after iOS 14.5 update as of April 2022. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 16, 2026. /statistics/1234634/app-tracking-transparency-opt-in-rate-worldwide/
Flurry. "Monthly Opt-in Rate of Mobile Users Worldwide Allowing App Tracking after Ios 14.5 Update as of April 2022." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 2 May 2022, /statistics/1234634/app-tracking-transparency-opt-in-rate-worldwide/
Flurry, Monthly opt-in rate of mobile users worldwide allowing app tracking after iOS 14.5 update as of April 2022 ÌÇÐÄÆƽâ°æ, /statistics/1234634/app-tracking-transparency-opt-in-rate-worldwide/ (last visited July 16, 2026)
Monthly opt-in rate of mobile users worldwide allowing app tracking after iOS 14.5 update as of April 2022 [Graph], Flurry, May 2, 2022. [Online]. Available: /statistics/1234634/app-tracking-transparency-opt-in-rate-worldwide/
