Share of U.S. adults who think it is appropriate for a company’s social media account to deliver messages on protests and demonstrations as of June 2020, by party ID and gender
Characteristic
Dem Men
Dem Women
Ind Men
Ind Women
Rep Men
Rep Women
Very appropriate
34%
34%
16%
23%
21%
22%
Somewhat appropriate
27%
27%
28%
22%
28%
29%
Not very appropriate
15%
9%
14%
12%
20%
16%
Not appropriate at all
11%
11%
18%
8%
16%
13%
Don't know/no opinion
13%
19%
24%
34%
16%
20%
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Question: "Thinking about messages companies could deliver on the protests and demonstrations, how appropriate is it for each of the following individuals to deliver that message? A company’s social media account"
Citation formats
U.S. favorability of companies who support protestors on social 2020, by PID/gender
Following the May 25th death of George Floyd while in police custody, wide-ranging protests and demonstrations against the use of excessive force by police officers and lack of police accountability were held in multiple U.S. cities and abroad. During a June 2020 survey it was found that 34 percent of both men and women who are identified as Democrats thought it was very appropriate for a company's social media account to deliver messages on protests and demonstrations. Men who identified as Independents approved the least.
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Morning Consult. (June 2, 2020). Share of U.S. adults who think it is appropriate for a company’s social media account to deliver messages on protests and demonstrations as of June 2020, by party ID and gender [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 31, 2026, from /statistics/1124517/us-adults-company-social-media-accounts-posts-protests-demonstrations-pid-gender/
Morning Consult. "Share of U.S. adults who think it is appropriate for a company’s social media account to deliver messages on protests and demonstrations as of June 2020, by party ID and gender." Chart. June 2, 2020. ÌÇÐÄÆÆ½â°æ. Accessed July 31, 2026. /statistics/1124517/us-adults-company-social-media-accounts-posts-protests-demonstrations-pid-gender/
Morning Consult. (2020). Share of U.S. adults who think it is appropriate for a company’s social media account to deliver messages on protests and demonstrations as of June 2020, by party ID and gender. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 31, 2026. /statistics/1124517/us-adults-company-social-media-accounts-posts-protests-demonstrations-pid-gender/
Morning Consult. "Share of U.S. Adults Who Think It Is Appropriate for a Company’s Social Media Account to Deliver Messages on Protests and Demonstrations as of June 2020, by Party Id and Gender." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 2 Jun 2020, /statistics/1124517/us-adults-company-social-media-accounts-posts-protests-demonstrations-pid-gender/
Morning Consult, Share of U.S. adults who think it is appropriate for a company’s social media account to deliver messages on protests and demonstrations as of June 2020, by party ID and gender ÌÇÐÄÆÆ½â°æ, /statistics/1124517/us-adults-company-social-media-accounts-posts-protests-demonstrations-pid-gender/ (last visited July 31, 2026)
Share of U.S. adults who think it is appropriate for a company’s social media account to deliver messages on protests and demonstrations as of June 2020, by party ID and gender [Graph], Morning Consult, June 2, 2020. [Online]. Available: /statistics/1124517/us-adults-company-social-media-accounts-posts-protests-demonstrations-pid-gender/