As of the second quarter of 2025, the number of social media users in Hong Kong amounted to around **** million, accounting for ** percent of the city's total population. Killing time and keeping in touch with acquaintances were the primary reasons for using social media platforms, with over ** percent of respondents corresponding with the statements in a 2025 survey. More than ***percent of survey participants also used social media for brand research or product purchases.
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We Are Social, & DataReportal, & Meltwater. (November 5, 2025). Leading reasons for using social media services in Hong Kong as of 2nd quarter 2025 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 03, 2026, from /statistics/1453405/hong-kong-main-purposes-of-social-media-use/
We Are Social, und DataReportal, und Meltwater. "Leading reasons for using social media services in Hong Kong as of 2nd quarter 2025." Chart. November 5, 2025. ÌÇÐÄÆƽâ°æ. Accessed August 03, 2026. /statistics/1453405/hong-kong-main-purposes-of-social-media-use/
We Are Social, DataReportal, Meltwater. (2025). Leading reasons for using social media services in Hong Kong as of 2nd quarter 2025. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 03, 2026. /statistics/1453405/hong-kong-main-purposes-of-social-media-use/
We Are Social, and DataReportal, and Meltwater. "Leading Reasons for Using Social Media Services in Hong Kong as of 2nd Quarter 2025." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 5 Nov 2025, /statistics/1453405/hong-kong-main-purposes-of-social-media-use/
We Are Social & DataReportal & Meltwater, Leading reasons for using social media services in Hong Kong as of 2nd quarter 2025 ÌÇÐÄÆƽâ°æ, /statistics/1453405/hong-kong-main-purposes-of-social-media-use/ (last visited August 03, 2026)
Leading reasons for using social media services in Hong Kong as of 2nd quarter 2025 [Graph], We Are Social, & DataReportal, & Meltwater, November 5, 2025. [Online]. Available: /statistics/1453405/hong-kong-main-purposes-of-social-media-use/
