The cosmetics and self-care sector took the first place in the ranking, holding a ** percent share of voice (SOV) among all sectors advertising outdoors in Turkey in 2023. Public and political institutions followed as second on the list, with a ** percent share.
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Interactive Advertising Bureau Turkey. (April 4, 2024). Outdoor advertisements' share of voice (SOV) in Turkey in 2023, by sector [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 05, 2026, from /statistics/1339137/turkey-share-of-voice-of-outdoor-ads-by-sector/
Interactive Advertising Bureau Turkey. "Outdoor advertisements' share of voice (SOV) in Turkey in 2023, by sector." Chart. April 4, 2024. ÌÇÐÄÆƽâ°æ. Accessed August 05, 2026. /statistics/1339137/turkey-share-of-voice-of-outdoor-ads-by-sector/
Interactive Advertising Bureau Turkey. (2024). Outdoor advertisements' share of voice (SOV) in Turkey in 2023, by sector. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 05, 2026. /statistics/1339137/turkey-share-of-voice-of-outdoor-ads-by-sector/
Interactive Advertising Bureau Turkey. "Outdoor Advertisements' Share of Voice (Sov) in Turkey in 2023, by Sector." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 4 Apr 2024, /statistics/1339137/turkey-share-of-voice-of-outdoor-ads-by-sector/
Interactive Advertising Bureau Turkey, Outdoor advertisements' share of voice (SOV) in Turkey in 2023, by sector ÌÇÐÄÆƽâ°æ, /statistics/1339137/turkey-share-of-voice-of-outdoor-ads-by-sector/ (last visited August 05, 2026)
Outdoor advertisements' share of voice (SOV) in Turkey in 2023, by sector [Graph], Interactive Advertising Bureau Turkey, April 4, 2024. [Online]. Available: /statistics/1339137/turkey-share-of-voice-of-outdoor-ads-by-sector/
