estimates; including display, video, and text formats on open web, social (Facebook, YouTube), and retail media, both on mobile and desktop devices; excluding search
Supplementary notes
The release date is the date of access.
Citation formats
Top shops, retail, and restaurant brands in Mexico 2023, by digital ad spend share
In 2023, Walmart was the largest digital advertiser among shops, retail, and restaurants in Mexico, accounting for **** percent of the industry's digital ad spend. Bodega Aurrerá ranked second with *** percent of the digital ad spend.
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Admetricks. (July 10, 2024). Largest advertisers among shops, retail, and restaurants brands in Mexico in 2023, by estimated digital ad spend share [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 23, 2026, from /statistics/1082630/mexico-retail-digital-advertising/
Admetricks. "Largest advertisers among shops, retail, and restaurants brands in Mexico in 2023, by estimated digital ad spend share." Chart. July 10, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 23, 2026. /statistics/1082630/mexico-retail-digital-advertising/
Admetricks. (2024). Largest advertisers among shops, retail, and restaurants brands in Mexico in 2023, by estimated digital ad spend share. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 23, 2026. /statistics/1082630/mexico-retail-digital-advertising/
Admetricks. "Largest Advertisers among Shops, Retail, and Restaurants Brands in Mexico in 2023, by Estimated Digital Ad Spend Share." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 10 Jul 2024, /statistics/1082630/mexico-retail-digital-advertising/
Admetricks, Largest advertisers among shops, retail, and restaurants brands in Mexico in 2023, by estimated digital ad spend share ÌÇÐÄÆƽâ°æ, /statistics/1082630/mexico-retail-digital-advertising/ (last visited July 23, 2026)
Largest advertisers among shops, retail, and restaurants brands in Mexico in 2023, by estimated digital ad spend share [Graph], Admetricks, July 10, 2024. [Online]. Available: /statistics/1082630/mexico-retail-digital-advertising/
