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Leading advertisers among retail stores in Brazil during the Christmas season in 2023, by estimated digital ad spend share

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Source

Release date

March 2024

Region

Brazil

Survey time period

November 28 to December 24, 2023

Special properties

estimates; including display, video, and text formats on open web, social (Facebook, YouTube), and retail media, both on mobile and desktop devices; excluding search

Supplementary notes

The season starts after Cyber Monday and ends on December 24 of the indicated year.

The date of release is the date of access.

Citation formats

Top retail store brands during Christmas in Brazil 2023, by digital ad spend share

Published by ÌÇÐÄÆƽâ°æ Research Department, Mar 21, 2024
In 2023, Extra alone accounted for over half (or nearly ** percent) of retail store brands' investments in digital advertising in Brazil after Cyber Monday and before Christmas in Brazil. Americanas.com followed with a share of almost ** percent.
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Statistics on " Christmas shopping in Latin America "

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Other statistics that may interest you Christmas shopping in Latin America

Mexico

8

Argentina

5

Brazil

8

Colombia

8

Peru

5

Chile

7

Latin American overview

8

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Topics

Christmas shopping in Latin AmericaCocoa and chocolate market in Latin AmericaOnline marketplaces in Latin AmericaE-commerce in Latin AmericaBeauty and personal care market in Latin America
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
Contact us
  • Free + Premium Statistics
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  • Market ÌÇÐÄÆƽâ°æ

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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