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Response rate to selected digital marketing channels in the United States in 2018

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Sources

Release date

March 2019

Region

United States

Survey time period

2018

Special properties

house list only

Citation formats

Digital marketing channels response rate in the U.S. 2018

Published by ÌÇÐÄÆƽâ°æ Research Department, Jul 22, 2019
Direct mail prompts the highest response rate in comparison to other digital direct marketing channels in the United States. In 2018, the response rate for direct mail marketing was calculated at **** percent, while e-mail, paid search and social media had a ***-percent response rate each.
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Topics

Digital marketing in the UKAdvertising in the UKProgrammatic advertising in the UKDigital advertising in EuropeDigital out-of-home advertising in the UK
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per month, billed annually 1
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