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Have you ever made an online purchase via a social media platform (such as Instagram) in the past 12 months?

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Source

Number of respondents

1,048 respondents

Age group

18 years and older

Special properties

online purchasers who use social media platforms regularly

Citation formats

Share of social media shoppers in the United Kingdom 2021

Published by ÌÇÐÄÆƽâ°æ Research Department, Nov 12, 2021
This statistic shows results from the Global Consumer Survey Special "E-Commerce", conducted in October 2021. About ** percent of UK respondents who use social media platforms regularly stated that they had already made an online purchase via a social media platform and will continue using this service.
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About the industry

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