
Julia Stoll
Research expert covering TV and video media

Detailed statistics
Popular social media services among Millennials South Korea 2020

Detailed statistics
Popular social media services among Generation Z South Korea 2020

Detailed statistics
Social media pre-deletion retention time South Korea 2022

Average weekly media consumption in South Korea Q2 2025, by type of media
Average weekly time spent on media consumption in South Korea in 2nd quarter 2025, by type of media (in minutes)

Essential media for South Koreans 2024, by medium and age group
Essential media for South Koreans as of August 2024, by medium and age group

Online media usage rate South Korea 2024, by age group
Online media usage rate in South Korea as of November 2024, by age group

Media piracy users South Korea 2024, by medium
Share of media piracy users in South Korea as of September 2024, by medium

Main reason for decrease in media piracy South Korea 2024
Leading reason for decreased use of pirated media in South Korea as of September 2024

Internet usage rate in South Korea 2000-2025
Internet usage rate in South Korea from 2000 to 2025

Internet users in South Korea 1999-2025
Number of internet users in South Korea from 1999 to 2025 (in millions)

Internet media usage in South Korea 2024, by service
Internet media user penetration rate in South Korea as of August 2024, by service

Internet access devices South Korea 2024
Most used devices to access the internet in South Korea in 2024

Weekly internet usage South Korea 2024
Weekly average internet usage in South Korea as of November 2024 (in hours)

Purpose of using the internet in South Korea in 2024
Most popular internet usage reasons according to online users in South Korea as of November 2024

Mobile internet usage penetration rate in South Korea 2010-2050
Mobile internet usage penetration rate in South Korea from 2010 to 2050

Number of smartphone users in South Korea 2010-2050
Number of smartphone users in South Korea from 2010 to 2050 (in millions)

Mobile internet usage rate South Korea 2024, by age group
Mobile internet usage rate in South Korea as of September 2024, by age group

Share of mobile phones in internet traffic South Korea 2015-2024
Share of internet traffic running on mobile phones in South Korea from December 2015 to December 2024

Share of mobile web traffic South Korea 2024, by mobile operating system
Share of mobile internet traffic in South Korea as of December 2024, by mobile operating system

Daily time used for mobile internet on weekdays South Korea 2023, by age
Average daily time spent on using mobile internet during weekdays in South Korea in 2023, by age group (in minutes)

Penetration rate of social media in South Korea 2000-2040
Penetration rate of social media in South Korea from 2000 to 2040

Social network penetration South Korea Q3 2024
Penetration of leading social networks in South Korea as of 3rd quarter 2024

Number of users of social media advertising in South Korea 2019-2028
Number of users of social media advertising in South Korea 2019-2028 (in millions)

Most frequently used social media in South Korea 2024
Most frequently used social media in South Korea as of August 2024

Weekly average time spent on social media South Korea 2024
Duration of weekly social media usage in South Korea in 2024 (in minutes)

Reasons for social networking service use in South Korea 2024
Reasons for social networking usage in South Korea as of December 2024

OTT video service usage rate in South Korea 2017-2024
Over-the-top (OTT) video viewer penetration rate in South Korea from 2017 to 2024

Paid OTT video service usage rate in South Korea 2019-2023
Paid Over-the-top (OTT) video viewer penetration rate in South Korea from 2019 to 2023

Popular OTT video service apps by number of MAU South Korea 2025
Most popular paid subscription type over-the-top (OTT) video service apps in South Korea as of December 2025, by number of monthly active users (in millions)

OTT video services usage rate South Korea 2023, by service
Usage rate of popular over-the-top (OTT) video services in South Korea in 2023, by service

Average usage time of OTT services per use South Korea 2023, by service
Average time spent on Over-the-top (OTT) video service per use in South Korea as of May 2023, by service (in minutes)

Comic consumption format South Korea 2024
Format of comic consumption in South Korea as of June 2024

Frequency of consuming printed comics South Korea 2023
Frequency of consuming comics in printed format in South Korea as of July 2023

Frequency of consuming digital comics in South Korea 2025
Frequency of consuming comics in a digital format in South Korea as of June 2025

Services used for consuming digital comics South Korea 2025
Main services used for consuming comics in digital format (webtoons) in South Korea as of June 2025

Popular digital comic genres South Korea 2024
Preferred digital comic (webtoon) genres in South Korea as of June 2024

Share of digital comic readers who have paid for comics South Korea 2024, by age
Share of digital comic (webtoon) readers who have paid for comic content in South Korea as of June 2024, by age group

Share of gamers South Korea 2023, by platform
Share of South Koreans playing games as of July 2023, by platform

Gamer share in South Korea 2024, by age
Share of individuals who played video games in South Korea in the last year as of October 2024, by age group

Share of gamers who visited PC bang weekly South Korea 2015-2024
Share of video game players who visited PC bangs at least once a week in South Korea from 2015 to 2024

Frequency of PC game usage in South Korea 2024
Frequency of playing PC games in South Korea as of October 2024

Frequency of mobile game usage in South Korea 2024
Frequency of playing mobile games in South Korea as of October 2024

Purchasing rate of PC in-game money or items in South Korea 2018-2023
Rate of purchasing in-game money or items in PC video games in South Korea from 2018 to 2023

Purchasing rate of mobile in-game money or items in South Korea 2018-2023
Rate of purchasing in-game money or items in mobile gaming apps in South Korea from 2018 to 2023
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