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Digital media usage in South Korea

Statistics report on digital media usage in South Korea

This report presents statistics on the use and consumption of digital media in South Korea. The report provides an overview of consumer behavior regarding the internet including mobile internet, social media, over-the-top content (OTT), webtoons and comics, and video gaming. Data covered includes penetration rates and user numbers, user preferences, time spent and frequency of use as well as spending habits.

Table of contents

Overview

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  • Premium Statistic Average weekly media consumption in South Korea Q2 2025, by type of media
  • Premium Statistic Essential media for South Koreans 2024, by medium and age group
  • Premium Statistic Online media usage rate South Korea 2024, by age group
  • Premium Statistic Media piracy users South Korea 2024, by medium
  • Premium Statistic Main reason for decrease in media piracy South Korea 2024

Internet

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  • Premium Statistic Internet usage rate in South Korea 2000-2025
  • Premium Statistic Internet users in South Korea 1999-2025
  • Premium Statistic Internet media usage in South Korea 2024, by service
  • Premium Statistic Internet access devices South Korea 2024
  • Basic Statistic Weekly internet usage South Korea 2024
  • Basic Statistic Purpose of using the internet in South Korea in 2024

Mobile internet

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  • Premium Statistic Mobile internet usage penetration rate in South Korea 2010-2050
  • Basic Statistic Number of smartphone users in South Korea 2010-2050
  • Premium Statistic Mobile internet usage rate South Korea 2024, by age group
  • Premium Statistic Share of mobile phones in internet traffic South Korea 2015-2024
  • Premium Statistic Share of mobile web traffic South Korea 2024, by mobile operating system
  • Premium Statistic Daily time used for mobile internet on weekdays South Korea 2023, by age

Social media

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  • Premium Statistic Penetration rate of social media in South Korea 2000-2040
  • Premium Statistic Social network penetration South Korea Q3 2024
  • Basic Statistic Number of users of social media advertising in South Korea 2019-2028
  • Premium Statistic Most frequently used social media in South Korea 2024
  • Premium Statistic Weekly average time spent on social media South Korea 2024
  • Basic Statistic Reasons for social networking service use in South Korea 2024

OTT

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  • Premium Statistic OTT video service usage rate in South Korea 2017-2024
  • Premium Statistic Paid OTT video service usage rate in South Korea 2019-2023
  • Premium Statistic Popular OTT video service apps by number of MAU South Korea 2025
  • Premium Statistic OTT video services usage rate South Korea 2023, by service
  • Premium Statistic Average usage time of OTT services per use South Korea 2023, by service

Webtoons and comics

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  • Premium Statistic Comic consumption format South Korea 2024
  • Premium Statistic Frequency of consuming printed comics South Korea 2023
  • Premium Statistic Frequency of consuming digital comics in South Korea 2025
  • Premium Statistic Services used for consuming digital comics South Korea 2025
  • Premium Statistic Popular digital comic genres South Korea 2024
  • Premium Statistic Share of digital comic readers who have paid for comics South Korea 2024, by age

Gaming

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  • Premium Statistic Share of gamers South Korea 2023, by platform
  • Premium Statistic Gamer share in South Korea 2024, by age
  • Premium Statistic Share of gamers who visited PC bang weekly South Korea 2015-2024
  • Premium Statistic Frequency of PC game usage in South Korea 2024
  • Premium Statistic Frequency of mobile game usage in South Korea 2024
  • Premium Statistic Purchasing rate of PC in-game money or items in South Korea 2018-2023
  • Premium Statistic Purchasing rate of mobile in-game money or items in South Korea 2018-2023
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