Key insights
- Allegro revenue in 2024
- bn PLN

Detailed statistics
Revenues of Allegro in Poland 2017-2024, by revenue type
- Allegro EBITDA in 2024
- bn PLN

Detailed statistics
Allegro adjusted EBITDA in Poland 2017-2024
- Ceneo revenue in 2024
- m PLN

Detailed statistics
Revenues of Ceneo in Poland 2019-2024, by revenue type
贰诲颈迟辞谤鈥檚 Picks
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Current statistics on this topic
Recommended statistics
Platform insights
7
- Number of active buyers on Allegro in Poland 2017-2024
- Allegro adjusted EBITDA in Poland 2017-2024
- Revenues of Allegro in Poland 2017-2024, by revenue type
- Net revenues of Allegro in Poland 2017-2025
- Allegro GMV in Poland 2017-2024
- Allegro GMV per Active Buyer in Poland 2017-2024
- Allegro downloads in Poland 2022-2024
Platform insights
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Number of active buyers on Allegro in Poland 2017-2024

Number of active buyers on Allegro in Poland 2017-2024
Number of active buyers on Allegro in Poland from 2017 to 2024 (in millions)
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Allegro adjusted EBITDA in Poland 2017-2024

Allegro adjusted EBITDA in Poland 2017-2024
Adjusted earnings before interest, taxes, depreciation and amortization (EBITDA) of Allegro in Poland from 2017 to 2024 (in million zloty)
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Revenues of Allegro in Poland 2017-2024, by revenue type

Revenues of Allegro in Poland 2017-2024, by revenue type
Revenues of Allegro in Poland from 2017 to 2024, by type of revenues (in million zloty)
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Net revenues of Allegro in Poland 2017-2025

Net revenues of Allegro in Poland 2017-2025
Net revenues of Allegro in Poland from 2017 to 2025 (in million zloty)
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Allegro GMV in Poland 2017-2024

Allegro GMV in Poland 2017-2024
Gross Merchandise Value (GMV) of Allegro in Poland from 2017 to 2024 (in million zloty)
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Allegro GMV per Active Buyer in Poland 2017-2024

Allegro GMV per Active Buyer in Poland 2017-2024
Gross Merchandise Value (GMV) per Active Buyer on Allegro in Poland from 2017 to 2024 (in zloty)
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Allegro downloads in Poland 2022-2024

Allegro downloads in Poland 2022-2024
Number of Allegro application downloads in Poland from 2022 to 2024 (in million)
Other activities of Allegro Group
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Revenues of Allegro International Operations 2023-2024, by segment

Revenues of Allegro International Operations 2023-2024, by segment
Revenues of Allegro International Operations from 2023 to 2024, by segment (in million zloty)
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Operating expenses of Allegro International Operations 2023-2024, by segment

Operating expenses of Allegro International Operations 2023-2024, by segment
Operating expenses of Allegro International Operations from 2023 to 2024, by segment (in million zloty)
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Revenues of Ceneo in Poland 2023-2024, by source

Revenues of Ceneo in Poland 2023-2024, by source
Revenues of Ceneo in Poland from 2023 to 2024, by source (in million zloty)
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Operating expenses of Ceneo in Poland 2023-2024, by source

Operating expenses of Ceneo in Poland 2023-2024, by source
Operating expenses of Ceneo in Poland from 2023 to 2024, by source (in million zloty)
E-commerce in Poland
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Most popular online stores in Poland 2020-2025, by brand awareness

Most popular online stores in Poland 2020-2025, by brand awareness
Leading online stores ranked by brand awareness in Poland from 2020 to 2025
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Value of e-commerce market in Poland 2014-2027

Value of e-commerce market in Poland 2014-2027
Value of e-commerce market in Poland from 2014 to 2025 with a forecast until 2027 (in billion zloty)
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E-commerce revenue in Poland 2017-2030

E-commerce revenue in Poland 2017-2030
E-commerce revenue in Poland from 2017 to 2030 (in billion U.S. dollars)
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Number of registered e-commerce stores in Poland 2013-2025

Number of registered e-commerce stores in Poland 2013-2025
Number of registered e-commerce stores in Poland from 2013 to 2025 (in 1,000s)
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E-commerce share of retail revenue in Poland 2025

E-commerce share of retail revenue in Poland 2025
Share of offline and online sales channels in the retail revenue in Poland in 2025
E-commerce in CEE
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Share of online shoppers in CEE 2025, by country

Share of online shoppers in CEE 2025, by country
Share of internet users who ordered or purchased goods or services online in the past 12 months in Central and Eastern Europe (CEE) in 2025, by country
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E-commerce market value in CEE 2023, by country

E-commerce market value in CEE 2023, by country
Market value of B2C e-commerce in Central and Eastern Europe as of 2023, by selected country (in billion U.S. dollars)
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E-commerce share in retail revenue in CEE 2026, by country

E-commerce share in retail revenue in CEE 2026, by country
Share of e-commerce in the retail revenue in Central and Eastern Europe (CEE) as of 2026, by selected country
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Leading online stores in CEE 2025, by GMV

Leading online stores in CEE 2025, by GMV
Leading online stores in selected Central and Eastern European countries in 2025, by GMV (in million U.S. dollars)
Online shopping behavior
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Online retail users in Poland 2017-2030

Online retail users in Poland 2017-2030
Number of e-commerce users in Poland from 2017 to 2030 (in millions)
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Frequency of shopping online in Poland 2024, by platform

Frequency of shopping online in Poland 2024, by platform
Frequency of shopping online in Poland in 2024, by platform
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Main reasons for shopping online in Poland 2023-2025

Main reasons for shopping online in Poland 2023-2025
What motivates you to shop online?
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Most popular online shopping categories in Poland 2023-2025

Most popular online shopping categories in Poland 2023-2025
Most popular products e-shoppers buy online in Poland from 2023 to 2025
Delivery
5
- Number of pick-up and drop-off locations in Poland 2024, by courier
- Types of parcel machines motivating online shopping in Poland 2025
- E-commerce delivery methods used in Poland 2023-2025
- Most used online shipping provider by Polish online shoppers 2020-2025
- Revenues from domestic and international courier shipments in Poland 2017-2024
Delivery
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Number of pick-up and drop-off locations in Poland 2024, by courier

Number of pick-up and drop-off locations in Poland 2024, by courier
Number of pick-up and drop-off points (PUDOs) in Poland in 2024, by courier
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Types of parcel machines motivating online shopping in Poland 2025

Types of parcel machines motivating online shopping in Poland 2025
Types of parcel machines motivating online shopping in Poland in 2025
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E-commerce delivery methods used in Poland 2023-2025

E-commerce delivery methods used in Poland 2023-2025
Favorite delivery methods used for online shopping in Poland from 2023 to 2025
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Most used online shipping provider by Polish online shoppers 2020-2025

Most used online shipping provider by Polish online shoppers 2020-2025
Courier companies most often chosen when shopping online in Poland from 2020 to 2025
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Revenues from domestic and international courier shipments in Poland 2017-2024

Revenues from domestic and international courier shipments in Poland 2017-2024
Revenues of courier shipments in domestic and international traffic in Poland from 2017 to 2024 (in million zloty)
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