In 2025, customers in the U.S. planned to spend about * U.S. dollars on average on back-to-college gift cards. This was the highest value ever recorded.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆÆ½â°æ can support your business.
National Retail Federation. (June 23, 2026). Back-to-college spending on gift cards in the United States from 2017 to 2025 (in U.S. dollars) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 23, 2026, from /statistics/897774/back-to-college-spending-on-gift-cards-us/
National Retail Federation. "Back-to-college spending on gift cards in the United States from 2017 to 2025 (in U.S. dollars)." Chart. June 23, 2026. ÌÇÐÄÆÆ½â°æ. Accessed July 23, 2026. /statistics/897774/back-to-college-spending-on-gift-cards-us/
National Retail Federation. (2026). Back-to-college spending on gift cards in the United States from 2017 to 2025 (in U.S. dollars). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 23, 2026. /statistics/897774/back-to-college-spending-on-gift-cards-us/
National Retail Federation. "Back-to-college Spending on Gift Cards in The United States from 2017 to 2025 (in U.S. Dollars)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 23 Jun 2026, /statistics/897774/back-to-college-spending-on-gift-cards-us/
National Retail Federation, Back-to-college spending on gift cards in the United States from 2017 to 2025 (in U.S. dollars) ÌÇÐÄÆÆ½â°æ, /statistics/897774/back-to-college-spending-on-gift-cards-us/ (last visited July 23, 2026)
Back-to-college spending on gift cards in the United States from 2017 to 2025 (in U.S. dollars) [Graph], National Retail Federation, June 23, 2026. [Online]. Available: /statistics/897774/back-to-college-spending-on-gift-cards-us/