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Share of consumers purchasing back-to-college (BTC) supplies in the United States in 2025, by category

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Sources

Release date

July 2025

Region

United States

Survey time period

2025

Number of respondents

7,533 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

The date of release is the date of last access.

Citation formats

United States: share of shoppers buying college supplies 2025, by category

Published by
F. Watty,
Mar 26, 2026

In 2025, about **** in ten back-to-college shoppers planned to buy school supplies during the back-to-college (BTC) season. Nearly ** percent of surveyed consumers also intended to buy clothing and accessories.

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