The graph shows the return on advertising spending (ROAS) per dollar invested in CPG digital campaigns in the United States in 2016, by product category. For each dollar invested in health and beauty digital advertising, U.S. advertisers gained an average of **** U.S. dollars in 2016.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
Business of Apps. (September 27, 2017). Return on advertising spending (ROAS) per dollar invested in CPG digital campaigns in the United States in 2016, by product category (in U.S. dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 06, 2026, from /statistics/869135/roas-digital-campaigns-product-category/
Business of Apps. "Return on advertising spending (ROAS) per dollar invested in CPG digital campaigns in the United States in 2016, by product category (in U.S. dollars)." Chart. September 27, 2017. ÌÇÐÄÆƽâ°æ. Accessed August 06, 2026. /statistics/869135/roas-digital-campaigns-product-category/
Business of Apps. (2017). Return on advertising spending (ROAS) per dollar invested in CPG digital campaigns in the United States in 2016, by product category (in U.S. dollars). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 06, 2026. /statistics/869135/roas-digital-campaigns-product-category/
Business of Apps. "Return on Advertising Spending (Roas) per Dollar Invested in Cpg Digital Campaigns in The United States in 2016, by Product Category (in U.S. Dollars)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 27 Sep 2017, /statistics/869135/roas-digital-campaigns-product-category/
Business of Apps, Return on advertising spending (ROAS) per dollar invested in CPG digital campaigns in the United States in 2016, by product category (in U.S. dollars) ÌÇÐÄÆƽâ°æ, /statistics/869135/roas-digital-campaigns-product-category/ (last visited August 06, 2026)
Return on advertising spending (ROAS) per dollar invested in CPG digital campaigns in the United States in 2016, by product category (in U.S. dollars) [Graph], Business of Apps, September 27, 2017. [Online]. Available: /statistics/869135/roas-digital-campaigns-product-category/
