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Consumer usage and preferences for customer loyalty schemes in the United Kingdom (UK) in 2013

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Source

Release date

August 2013

Region

United Kingdom

Survey time period

April to June 2013

Number of respondents

2,159 respondents

Special properties

Consumers, nationally representative

Method of interview

Face-to-face interview, online survey

Citation formats

Customer loyalty card scheme usage behaviour in the United Kingdom (UK) 2013

Published by ÌÇÐÄÆƽâ°æ Research Department, Sep 19, 2014
This statistic shows the usage behaviour and preferences of consumers towards loyalty card schemes in the United Kingdom (UK), from a survey conducted in 2013. Of respondents, around ** said they find it difficult to remember to take their loyalty card with them when they go shopping.
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Topics

Loyalty programs in the U.S.Brands on social mediaBrand valueMarketing personalization worldwideData usage in marketing and advertising
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