| Characteristic | Share of respondents |
|---|---|
| This payment method is convenient | 21% |
| This payment method is fast | 20% |
| This payment method is innovative | 14% |
| I can pay without communicating my bank details to the merchant | 11% |
| I get reminders about options to take advantage of offers / discounts / coupons | 11% |
| I do not need to have a wallet on me and take it out to pay when my data is saved | 11% |
| I can instantly receive the payment confirmation | 10% |
| It simplifies the payment process | 10% |
| Payment is easier than by card or cash | 9% |
| I can track digital receipts for returns / exchanges | 8% |
| I can enjoy the same loyalty benefits online as in store | 7% |
| This payment method is secure | 5% |
| I can register and make a selection in various payment options via an electronic wallet | 4% |
| Integration with other functionalities (eg discovery of new shops, new products) | 3% |
| Other | 1% |
| None of these statements | 37% |
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Source
Source
Release date
February 2015
More information
Region
France
Survey time period
September 9 - November 3, 2014
Number of respondents
591 respondents
Age group
18 years old and over
Special properties
Users / owners of smartphones / tablets
Method of interview
Online interview
Supplementary notes
Full survey n = 17,519 people.
The question was formulated by the source as follows: "Which, if any, of the following would you consider the benefits of using a mobile application (App) as a way to pay online or in stores or restaurants? "
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