Share of consumers who used visual social platforms like Instagram, Snapchat and Pinterest for shopping inspiration in the Middle East and North Africa as of 2017, by country
Characteristic
Share of respondents
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Survey methodology can be found on page 4 and 19 of the report.
In the report, the original question was phrased as follows: "What online media do you regularly use to find inspiration for your purchases?- Visual social platforms such as Instagram, Snapchat and Pinterest"
Citation formats
Visual social platforms as shopping inspiration in MENA by country 2017
This statistic describes the share of consumers who used visual social platforms like Instagram, Snapchat and Pinterest for shopping inspiration in the Middle East and North Africa as of 2017, by country. In 2017, the share of consumers in Saudi Arabia who used visual social platforms like Instagram, Snapchat and Pinterest for inspiration for their purchases was ** percent.
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PwC. (June 19, 2017). Share of consumers who used visual social platforms like Instagram, Snapchat and Pinterest for shopping inspiration in the Middle East and North Africa as of 2017, by country [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 29, 2026, from /statistics/737788/mena-visual-social-platforms-as-shopping-inspiration-by-country/
PwC. "Share of consumers who used visual social platforms like Instagram, Snapchat and Pinterest for shopping inspiration in the Middle East and North Africa as of 2017, by country." Chart. June 19, 2017. ÌÇÐÄÆƽâ°æ. Accessed July 29, 2026. /statistics/737788/mena-visual-social-platforms-as-shopping-inspiration-by-country/
PwC. (2017). Share of consumers who used visual social platforms like Instagram, Snapchat and Pinterest for shopping inspiration in the Middle East and North Africa as of 2017, by country. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 29, 2026. /statistics/737788/mena-visual-social-platforms-as-shopping-inspiration-by-country/
PwC. "Share of Consumers Who Used Visual Social Platforms like Instagram, Snapchat and Pinterest for Shopping Inspiration in The Middle East and North Africa as of 2017, by Country." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 19 Jun 2017, /statistics/737788/mena-visual-social-platforms-as-shopping-inspiration-by-country/
PwC, Share of consumers who used visual social platforms like Instagram, Snapchat and Pinterest for shopping inspiration in the Middle East and North Africa as of 2017, by country ÌÇÐÄÆƽâ°æ, /statistics/737788/mena-visual-social-platforms-as-shopping-inspiration-by-country/ (last visited July 29, 2026)
Share of consumers who used visual social platforms like Instagram, Snapchat and Pinterest for shopping inspiration in the Middle East and North Africa as of 2017, by country [Graph], PwC, June 19, 2017. [Online]. Available: /statistics/737788/mena-visual-social-platforms-as-shopping-inspiration-by-country/
