It was found that as of July 2019, The BBC logo ranked sixth in terms of the most costly redesign; the company paid 1.8 million U.S. dollars for the new design. At the same time, Symantec's logo topped the ranking, with a cost of 1.28 billion U.S. dollars.
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DesignRush. (June 20, 2019). Most expensive logos worldwide as of July 2019 (in million U.S. dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 25, 2026, from /statistics/665444/most-expensive-logos/
DesignRush. "Most expensive logos worldwide as of July 2019 (in million U.S. dollars)." Chart. June 20, 2019. ÌÇÐÄÆƽâ°æ. Accessed July 25, 2026. /statistics/665444/most-expensive-logos/
DesignRush. (2019). Most expensive logos worldwide as of July 2019 (in million U.S. dollars). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 25, 2026. /statistics/665444/most-expensive-logos/
DesignRush. "Most Expensive Logos Worldwide as of July 2019 (in Million U.S. Dollars)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 20 Jun 2019, /statistics/665444/most-expensive-logos/
DesignRush, Most expensive logos worldwide as of July 2019 (in million U.S. dollars) ÌÇÐÄÆƽâ°æ, /statistics/665444/most-expensive-logos/ (last visited July 25, 2026)
Most expensive logos worldwide as of July 2019 (in million U.S. dollars) [Graph], DesignRush, June 20, 2019. [Online]. Available: /statistics/665444/most-expensive-logos/
