This graph shows the distribution of UK digital ad spend by industry category from 2010 to 2014. In 2014, CPG industry advertisers accounted for ** percent of spending, the greatest share of any industry.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
eMarketer. (October 8, 2020). Distribution of digital advertising spending in the United Kingdom (UK) in 2021, by industry [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 21, 2026, from /statistics/478766/industry-distribution-of-uk-digital-ad-spend/
eMarketer. "Distribution of digital advertising spending in the United Kingdom (UK) in 2021, by industry." Chart. October 8, 2020. ÌÇÐÄÆƽâ°æ. Accessed July 21, 2026. /statistics/478766/industry-distribution-of-uk-digital-ad-spend/
eMarketer. (2020). Distribution of digital advertising spending in the United Kingdom (UK) in 2021, by industry. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 21, 2026. /statistics/478766/industry-distribution-of-uk-digital-ad-spend/
eMarketer. "Distribution of Digital Advertising Spending in The United Kingdom (Uk) in 2021, by Industry." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 8 Oct 2020, /statistics/478766/industry-distribution-of-uk-digital-ad-spend/
eMarketer, Distribution of digital advertising spending in the United Kingdom (UK) in 2021, by industry ÌÇÐÄÆƽâ°æ, /statistics/478766/industry-distribution-of-uk-digital-ad-spend/ (last visited July 21, 2026)
Distribution of digital advertising spending in the United Kingdom (UK) in 2021, by industry [Graph], eMarketer, October 8, 2020. [Online]. Available: /statistics/478766/industry-distribution-of-uk-digital-ad-spend/
