A survey conducted between March and August 2024 found that approximately 85 percent of internet users in the South region of Brazil were social media users. Meanwhile, 81 percent of users residing in the Central-West and North regions use social media, whereas around 77 percent of responding inhabitants of the Northeast region stated the same.
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CETIC. (October 31, 2024). Penetration rate of social media use among internet users in Brazil in 2024, by region [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/468138/region-distribution-of-social-media-users-brazil/
CETIC. "Penetration rate of social media use among internet users in Brazil in 2024, by region." Chart. October 31, 2024. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/468138/region-distribution-of-social-media-users-brazil/
CETIC. (2024). Penetration rate of social media use among internet users in Brazil in 2024, by region. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/468138/region-distribution-of-social-media-users-brazil/
CETIC. "Penetration Rate of Social Media Use among Internet Users in Brazil in 2024, by Region." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 31 Oct 2024, /statistics/468138/region-distribution-of-social-media-users-brazil/
CETIC, Penetration rate of social media use among internet users in Brazil in 2024, by region ÌÇÐÄÆƽâ°æ, /statistics/468138/region-distribution-of-social-media-users-brazil/ (last visited August 01, 2026)
Penetration rate of social media use among internet users in Brazil in 2024, by region [Graph], CETIC, October 31, 2024. [Online]. Available: /statistics/468138/region-distribution-of-social-media-users-brazil/
