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Apps most commonly found on smartphone users' home screens in Brazil as of April 2025

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Source

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Release date

April 2025

Region

Brazil

Survey time period

March 13 to 22, 2025

Number of respondents

2,019 respondents

Age group

16 years and older

Special properties

with a smartphone and have downloaded an app

Method of interview

Online survey

Supplementary notes

On a smartphone, a home screen is a screen that appears right after you turn on or unlock your mobile phone. Respondents were allowed to name up to 20 mobile apps.

Citation formats

Most popular apps on smartphone home screens in Brazil 2025

Published by
Christy Tila,
May 30, 2025

A March 2025 survey found that WhatsApp was the most commonly found app on smartphone users' home screens in Brazil. Around ** percent of respondents said the messaging application appeared on their screens directly after turning on or unlocking their devices. Instagram and Facebook followed, with around ** and ** percent of respondents saying the apps were present on their smartphones' starting page.

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E-commerce

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Topics

WhatsApp in BrazilSocial media usage in BrazilWhatsAppInternet usage in BrazilE-commerce in Brazil
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* For commercial use only

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$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
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