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Digital advertising activities of selected pharmaceutical companies in the United States in 1st half 2021 (in million U.S. dollars)

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Source

Release date

August 2021

Region

United States

Survey time period

H1 2021

Supplementary notes

The source does not provide a number of creatives promoted by Pfizer.

Citation formats

Digital advertising activities of pharmaceutical companies in the U.S. 2021

Published by ÌÇÐÄÆƽâ°æ Research Department, Aug 26, 2021
In the first half of 2021, Eli Lilly and Company invested **** million U.S. dollars in digital advertising, promoting various creatives (ads) and generating *** billion ad impressions. Pfizer spent **** million dollars, generating *** billion ad impressions. Between January and May 2021, the company spent **** million dollars advertising its COVID-19 vaccine on social media.
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Topics

Digital advertising in the U.S.Advertising in the United StatesDigital advertising formats in the U.S.Programmatic advertising worldwideDigital advertising worldwide
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