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Share of bot traffic in digital advertising worldwide from 1st to 3rd quarter 2014, by device

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Sources

Release date

January 2015

Region

Worldwide

Survey time period

Q1 to Q3 2014

Special properties

impressions observed on Solve Media's platform; broader industry metrics may vary

Citation formats

Digital advertising: bot traffic share worldwide Q1-Q3 2014, by device

Published by ÌÇÐÄÆƽâ°æ Research Department, Jan 22, 2015
The statistic shows the share of bot traffic in digital advertising worldwide from the first to third quarter of 2014, by device. It was found that **** percent of ad impressions served globally on desktop in the first quarter of 2014 had been observed by bots.
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Advertising in ChinaLuxury marketing in ChinaWeChat marketingMedia industry in ChinaAdvertising in the Asia-Pacific region
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per month, billed annually 1
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