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Why would you look online for an item before going to the physical store to make a purchase?

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Source

Release date

November 2015

Region

United States

Survey time period

September and October 2015

Number of respondents

1,537 respondents

Age group

18 years and older

Method of interview

Online survey

Citation formats

U.S. holiday shopping webrooming reasons 2015

Published by ÌÇÐÄÆƽâ°æ Research Department, Nov 5, 2015
This statistic presents reasons for U.S. consumers to utilize webrooming. During an October 2015 survey it was found that ** percent of respondents checked online for an item before going to the store because they wanted to make sure that the item was available for purchase at the location.
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Online shopping behavior in the United StatesE-Commerce in ChinaHoliday season e-commerce in the United StatesFashion e-commerce in the United StatesE-commerce in Mexico
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