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Main reasons to do holiday shopping in Thailand as of November 2023

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Source

In cooperation with
Release date

December 2023

Region

Thailand

Survey time period

November 9 to 30, 2023

Number of respondents

15,395 respondents

Age group

16 years and older

Method of interview

Online survey

Supplementary notes

Original question: "What are the main reasons for you to shop during the holiday shopping period? (choose up to three answers)"

Figures have been rounded.

Citation formats

Reasons for doing holiday shopping Thailand 2023

Published by
F. Watty,
Dec 4, 2023
According to a survey conducted by in November 2023 in Thailand, approximately ** percent of respondents stated that their reason for holiday shopping was that there are lots of sales taking place during that time. In comparison, nearly ** percent of them shopped during the same time because they wanted to buy products released especially for the holiday season.
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