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Share of organizations with a content marketing strategy in place worldwide from 2019 to 2022

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Source

In cooperation with
Release date

February 2023

Region

Worldwide

Survey time period

2019 to 2022

Number of respondents

1,500*

Supplementary notes

* Number of respondents in 2022.

Data preceding 2022 comes from earlier releases.

The source does not provide more information about the methodology of the survey.

Citation formats

Companies with a content marketing strategy worldwide 2019-2022

Published by ÌÇÐÄÆƽâ°æ Research Department, Feb 17, 2023

During a survey carried out in 2022 among marketers from across the globe, ** percent of respondents indicated that content marketing was part of their overall marketing strategies. The share increased by ** percentage points compared to the value reported in 2019.

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Topics

Content marketingAdvertising in the United StatesSocial media advertising and marketing worldwideMobile advertising and marketing in the U.S. Digital video advertising and marketing worldwide
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