According to a January 2026 survey, the artificial intelligence (AI) initiative that interested business travel professionals the most was dynamic pricing and fare optimization. As of that date, ** percent of buyers and ** percent of suppliers/travel management companies said they were most interested in these initiatives.Â
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GBTA. (January 27, 2026). Most interesting artificial intelligence (AI) initiatives to business travel professionals worldwide as of January 2026, by profession [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/1659664/business-travel-industry-interesting-ai-initiatives/
GBTA. "Most interesting artificial intelligence (AI) initiatives to business travel professionals worldwide as of January 2026, by profession." Chart. January 27, 2026. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/1659664/business-travel-industry-interesting-ai-initiatives/
GBTA. (2026). Most interesting artificial intelligence (AI) initiatives to business travel professionals worldwide as of January 2026, by profession. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/1659664/business-travel-industry-interesting-ai-initiatives/
GBTA. "Most Interesting Artificial Intelligence (Ai) Initiatives to Business Travel Professionals Worldwide as of January 2026, by Profession." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 27 Jan 2026, /statistics/1659664/business-travel-industry-interesting-ai-initiatives/
GBTA, Most interesting artificial intelligence (AI) initiatives to business travel professionals worldwide as of January 2026, by profession ÌÇÐÄÆƽâ°æ, /statistics/1659664/business-travel-industry-interesting-ai-initiatives/ (last visited August 01, 2026)
Most interesting artificial intelligence (AI) initiatives to business travel professionals worldwide as of January 2026, by profession [Graph], GBTA, January 27, 2026. [Online]. Available: /statistics/1659664/business-travel-industry-interesting-ai-initiatives/
