Worldwide, Brazil, Canada, China, Colombia, Costa Rica, France, Germany, Italy, South Korea, Mexico, Spain, Thailand, United Arab Emirates, United Kingdom, United States
Survey time period
September 23 to October 8, 2024
Number of respondents
15,000 from 15 countries
Age group
21-75 years
Special properties
Among respondents who have either had an aesthetic treatment or are open to having one
Method of interview
Online survey
Supplementary notes
Original question: "How much do societal beauty standards impact your decision to consider aesthetic treatments"Â
Each region included the following countries:
North America: United States, Canada Latin America: Brazil, Colombia, Costa Rica, Mexico APAC (Asia, Pacific): China, South Korea, Thailand EMEA (Europe, Middle East, Africa): France, Germany, Italy, Spain, UK, UAE
Citation formats
Societal beauty standards' impact on getting aesthetic treatments worldwide 2024
A survey from 2024 found that over *of global respondents said societal beauty standards were extremely, very, or somewhat influential on their decision to consider aesthetic treatments.Â
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Merz Pharma. (January 29, 2025). Share of adults worldwide who said societal beauty standards impact their decision to consider aesthetic treatments as of 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 04, 2026, from /statistics/1624094/societal-beauty-standards-impact-on-getting-aesthetic-treatments-worldwide/
Merz Pharma. "Share of adults worldwide who said societal beauty standards impact their decision to consider aesthetic treatments as of 2024." Chart. January 29, 2025. ÌÇÐÄÆƽâ°æ. Accessed August 04, 2026. /statistics/1624094/societal-beauty-standards-impact-on-getting-aesthetic-treatments-worldwide/
Merz Pharma. (2025). Share of adults worldwide who said societal beauty standards impact their decision to consider aesthetic treatments as of 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 04, 2026. /statistics/1624094/societal-beauty-standards-impact-on-getting-aesthetic-treatments-worldwide/
Merz Pharma. "Share of Adults Worldwide Who Said Societal Beauty Standards Impact Their Decision to Consider Aesthetic Treatments as of 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 29 Jan 2025, /statistics/1624094/societal-beauty-standards-impact-on-getting-aesthetic-treatments-worldwide/
Merz Pharma, Share of adults worldwide who said societal beauty standards impact their decision to consider aesthetic treatments as of 2024 ÌÇÐÄÆƽâ°æ, /statistics/1624094/societal-beauty-standards-impact-on-getting-aesthetic-treatments-worldwide/ (last visited August 04, 2026)
Share of adults worldwide who said societal beauty standards impact their decision to consider aesthetic treatments as of 2024 [Graph], Merz Pharma, January 29, 2025. [Online]. Available: /statistics/1624094/societal-beauty-standards-impact-on-getting-aesthetic-treatments-worldwide/
