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Sustainable fashion purchases made among young consumers in Germany and the United Kingdom in 2024

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Sources

Release date

September 2024

Region

Germany, United Kingdom

Survey time period

2024

Number of respondents

6,000*

Age group

18-24 years

Supplementary notes

Survey type not specified by source.

* Consumers from five countries: France, UK, Germany, Italy, and U.S..

Citation formats

Sustainable fashion purchases made in selected European countries 2024

Published by
Bruna Rocco,
Feb 19, 2025

According to a survey conducted in 2024, part of Generation Z proved that they were highly likely to buy eco-friendly products among the general population. In both Germany and the United Kingdom, nearly ** percent of 18 to 24 year-olds shared this sentiment.

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Topics

Fashion in GermanyApparel market in the U.S.Apparel industry in ChinaFashion e-commerce in the United KingdomSecond-hand and vintage fashion in Germany
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