In 2024, around ** percent of consumers saw sustainable personal care products as better than non-sustainable items. In 2022, this figure stood at ** percent. Overall, the data indicates that people's positive perception of sustainable products has decreased.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆÆ½â°æ can support your business.
GlobeScan. (December 9, 2024). Share of consumers who perceive the quality of sustainable products as better 2024, by type of product [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 20, 2026, from /statistics/1597803/sustainable-products-preference-by-product-type/
GlobeScan. "Share of consumers who perceive the quality of sustainable products as better 2024, by type of product." Chart. December 9, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 20, 2026. /statistics/1597803/sustainable-products-preference-by-product-type/
GlobeScan. (2024). Share of consumers who perceive the quality of sustainable products as better 2024, by type of product. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 20, 2026. /statistics/1597803/sustainable-products-preference-by-product-type/
GlobeScan. "Share of Consumers Who Perceive The Quality of Sustainable Products as Better 2024, by Type of Product." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 9 Dec 2024, /statistics/1597803/sustainable-products-preference-by-product-type/
GlobeScan, Share of consumers who perceive the quality of sustainable products as better 2024, by type of product ÌÇÐÄÆÆ½â°æ, /statistics/1597803/sustainable-products-preference-by-product-type/ (last visited July 20, 2026)
Share of consumers who perceive the quality of sustainable products as better 2024, by type of product [Graph], GlobeScan, December 9, 2024. [Online]. Available: /statistics/1597803/sustainable-products-preference-by-product-type/