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Advertising spending of selected video streaming platforms in Brazil in 2024 (in million Brazilian reals)

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Sources

Release date

January 2025

Region

Brazil

Survey time period

2024

Special properties

estimates

Supplementary notes

* ÌÇÐÄÆƽâ°æ calculated the value based on the source's data.

Citation formats

Advertising spending of selected video streaming platforms in Brazil 2024

Published by ÌÇÐÄÆƽâ°æ Research Department, Feb 4, 2025

Throughout 2024, Globoplay – a video streaming service run by Grupo Globo – spent an estimated *** billion Brazilian reals in advertising in Brazil. Disney+ (including its brand Star+) followed with approximately *** million reals, while Warner Bros. Discovery's Max rounded up the top three with an expenditure of *** million reals in the South American country.

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