ÌÇÐÄÆƽâ°æ

Popular social media channels used by B2B buyers in the EMEA region in 2024

© ÌÇÐÄÆƽâ°æ 2026
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Release date

September 2024

Region

Africa, Europe, MENA

Survey time period

2024

Number of respondents

1,500 decision makers

Supplementary notes

Figures were rounded.

Citation formats

Most popular social media channels used by B2B buyers in the EMEA region 2024

Published by
Yihan Ma,
Sep 17, 2024

A survey conducted in 2024 in the EMEA region shows what were the most popular social media channels used by business-to-business buyers (B2B) in the previous seven days. WhatsApp and Facebook were the most used at ** and ** percent respectively, followed by YouTube and Instagram at an equal ** percent share. WeChat and dating apps were the least popular choice, around *** percent.

Log in or register to access precise data.
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
Contact us
  • Free + Premium Statistics
  • Reports
  • Market ÌÇÐÄÆƽâ°æ

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " B2B e-commerce in Europe "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you B2B e-commerce in Europe

Overview

4

Italy and Germany

6

France and Benelux

6

United Kingdom

4

Nordics

7

Other EU countries

4

Trends

3

Further Content: You might find this interesting as well

Topics

B2B e-commerce in EuropeB2B e-commerce in the United StatesB2B advertising & marketing in the United States B2B e-commerce in Latin AmericaSoftware as a Service (SaaS)
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
Contact us
  • Free + Premium Statistics
  • Reports
  • Market ÌÇÐÄÆƽâ°æ

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.