In 2023, Gordon’s led the gin market in the United Kingdom, achieving an aided brand awareness of around 63 percent among consumers. Hendrick’s Gin followed with 44.78 percent, while Tanqueray and Bombay Sapphire reported 43.77 percent and 43.51 percent, respectively.Â
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Latana. (July 2, 2024). Aided brand awareness level of selected gin brands in the United Kingdom in 2023 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 20, 2026, from /statistics/1489946/gin-brand-awareness-uk/
Latana. "Aided brand awareness level of selected gin brands in the United Kingdom in 2023." Chart. July 2, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 20, 2026. /statistics/1489946/gin-brand-awareness-uk/
Latana. (2024). Aided brand awareness level of selected gin brands in the United Kingdom in 2023. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 20, 2026. /statistics/1489946/gin-brand-awareness-uk/
Latana. "Aided Brand Awareness Level of Selected Gin Brands in The United Kingdom in 2023." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 2 Jul 2024, /statistics/1489946/gin-brand-awareness-uk/
Latana, Aided brand awareness level of selected gin brands in the United Kingdom in 2023 ÌÇÐÄÆÆ½â°æ, /statistics/1489946/gin-brand-awareness-uk/ (last visited July 20, 2026)
Aided brand awareness level of selected gin brands in the United Kingdom in 2023 [Graph], Latana, July 2, 2024. [Online]. Available: /statistics/1489946/gin-brand-awareness-uk/