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Share of mobile phone owners shopping online on mobile devices in Japan from 2018 to 2025

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Source

Release date

October 2025

Region

Japan

Survey time period

2018 to 2025

Age group

15-79 years

Special properties

purchase via websites and applications

Method of interview

Online survey

Supplementary notes

Figures are based on annual surveys. The sample size of each iteration was as follows:
2018: n=5,085
2019: n=6,136
2020: n=6,362
2021: n=8,249
2022: n=7,050
2023: n=6,423
2024: n=6,440
2025: n=6,962

Citation formats

Share of mobile users shopping on mobile devices in Japan 2018-2025

Published by ÌÇÐÄÆƽâ°æ Research Department, Nov 25, 2025

Around **** percent of mobile phone owners in Japan made online purchases on mobile devices in 2025. The share of mobile users using smartphones and tablets to place orders online decreased compared to ** percent in the previous year.

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Statistics on " Mobile commerce in Japan "

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Overview

5

Goods and content

5

Mobile payment

4

App usage

5

Mobile apps

4

Shopping behavior

4

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Topics

Mobile commerce in JapanSmartphone market in JapanE-commerce in JapanMobile gaming in JapanSocial media usage in Japan
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* For commercial use only

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$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
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per month, billed annually 1
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