Julia Stoll
Research expert covering TV and video media
Mobile gaming in Japan - statistics & facts
The Japanese video game market is the third-largest worldwide. Some of the most renowned gaming companies stem from Japan, such as the hardware makers Sony and Nintendo, which play a dominant role both in the global and Japanese console market. While Japan is frequently associated with these globally recognized brands, the spread of smartphones during the 2010s has made mobile gaming the most popular gaming form among Japanese consumers. The domestic mobile and social game market size was estimated at 1.45 trillion Japanese yen in 2023, several times larger than the combined sales value of console software and hardware.
