In 2024, Deutsche Telekom was the most valuable German brand, with a brand value of roughly 35.25 billion euros. SAP and Volkswagen followed the telecom giant with brand values of 33.86 and 29.46 billion euros, respectively.
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European Brand Institute. (October 1, 2024). Leading German brands in 2024, by brand value (in billion euros) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 20, 2026, from /statistics/1464031/most-valuable-brands-germany-brand-value/
European Brand Institute. "Leading German brands in 2024, by brand value (in billion euros)." Chart. October 1, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 20, 2026. /statistics/1464031/most-valuable-brands-germany-brand-value/
European Brand Institute. (2024). Leading German brands in 2024, by brand value (in billion euros). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 20, 2026. /statistics/1464031/most-valuable-brands-germany-brand-value/
European Brand Institute. "Leading German Brands in 2024, by Brand Value (in Billion Euros)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 1 Oct 2024, /statistics/1464031/most-valuable-brands-germany-brand-value/
European Brand Institute, Leading German brands in 2024, by brand value (in billion euros) ÌÇÐÄÆƽâ°æ, /statistics/1464031/most-valuable-brands-germany-brand-value/ (last visited July 20, 2026)
Leading German brands in 2024, by brand value (in billion euros) [Graph], European Brand Institute, October 1, 2024. [Online]. Available: /statistics/1464031/most-valuable-brands-germany-brand-value/
