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Most visited fashion websites in Sweden in May 2026

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Source

In cooperation with
Release date

June 2026

Region

Sweden

Survey time period

May 2026

Supplementary notes

The figures have been rounded.

The date of release is the date of last access.

Citation formats

Most popular fashion websites in Sweden 2026, by website traffic

Published by ÌÇÐÄÆƽâ°æ Research Department, Jun 24, 2026

In May 2026, zalando.se was the most visited fashion website in Sweden, with over *** million visits. Sellpy.se  followed, with around **** million visits. Boozt.com received *** million visits, making it the fashion website with the third-highest web traffic in the country.   

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Statistics on " Fashion e-commerce in Sweden "

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Other statistics that may interest you Fashion e-commerce in Sweden

Overview

5

Category benchmarks

6

Leading players

6

Online traffic

6

Shoppers

6

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Topics

Fashion e-commerce in SwedenFashion e-commerce in the United StatesSwedenE-commerce in the NordicsApparel market in Sweden
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Access limited to Free Statistics. Premium Statistics are not included.
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