Survey question:
"Have you adopted any sustainable practices when purchasing items in the last 12 months?"
Among the total of 11,917 survey respondents, 2,332 were between 16 and 24 years old, 3,554 were between 25 and 34 years old, 3,213 were between 35 and 44 years old, 1,920 were between 45 and 54 years old, and 898 were 55 years or older.
Percentages may not total 100 due to rounding.
Citation formats
Prevalence of practicing sustainable consumption in Taiwan 2023, by age
According to a survey about sustainable consumption conducted by in Taiwan in December 2023, around ** percent of respondents aged between 25 and 34 years said that they adopted some sustainable practices when purchasing items in the last 12 months. In comparison, around half of those above 54 years old stated the same.
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Rakuten Insight. (January 31, 2024). Share of consumers who adopted any sustainable practices when purchasing items in Taiwan in the last 12 months as of December 2023, by age group [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 27, 2026, from /statistics/1448899/taiwan-prevalence-of-practicing-sustainable-consumption-by-age/
Rakuten Insight. "Share of consumers who adopted any sustainable practices when purchasing items in Taiwan in the last 12 months as of December 2023, by age group." Chart. January 31, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 27, 2026. /statistics/1448899/taiwan-prevalence-of-practicing-sustainable-consumption-by-age/
Rakuten Insight. (2024). Share of consumers who adopted any sustainable practices when purchasing items in Taiwan in the last 12 months as of December 2023, by age group. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 27, 2026. /statistics/1448899/taiwan-prevalence-of-practicing-sustainable-consumption-by-age/
Rakuten Insight. "Share of Consumers Who Adopted Any Sustainable Practices When Purchasing Items in Taiwan in The Last 12 Months as of December 2023, by Age Group." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 31 Jan 2024, /statistics/1448899/taiwan-prevalence-of-practicing-sustainable-consumption-by-age/
Rakuten Insight, Share of consumers who adopted any sustainable practices when purchasing items in Taiwan in the last 12 months as of December 2023, by age group ÌÇÐÄÆƽâ°æ, /statistics/1448899/taiwan-prevalence-of-practicing-sustainable-consumption-by-age/ (last visited July 27, 2026)
Share of consumers who adopted any sustainable practices when purchasing items in Taiwan in the last 12 months as of December 2023, by age group [Graph], Rakuten Insight, January 31, 2024. [Online]. Available: /statistics/1448899/taiwan-prevalence-of-practicing-sustainable-consumption-by-age/
