According to the results of a 2025 survey, about ** percent of U.S. consumers belonging to Gen Z stated that they planned to purchase health & beauty products as holiday gifts that year. Across all generations, an average of nearly ** percent of respondents planned to buy such goods as gifts.
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YouGov. (October 15, 2025). Share of consumers who plan to purchase health & beauty products as an holiday gift in the United States in 2025, by generation [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 01, 2026, from /statistics/1419022/consumers-planning-to-purchase-beauty-items-as-holiday-gifts-us/
YouGov. "Share of consumers who plan to purchase health & beauty products as an holiday gift in the United States in 2025, by generation." Chart. October 15, 2025. ÌÇÐÄÆÆ½â°æ. Accessed August 01, 2026. /statistics/1419022/consumers-planning-to-purchase-beauty-items-as-holiday-gifts-us/
YouGov. (2025). Share of consumers who plan to purchase health & beauty products as an holiday gift in the United States in 2025, by generation. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 01, 2026. /statistics/1419022/consumers-planning-to-purchase-beauty-items-as-holiday-gifts-us/
YouGov. "Share of Consumers Who Plan to Purchase Health & Beauty Products as An Holiday Gift in The United States in 2025, by Generation." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 15 Oct 2025, /statistics/1419022/consumers-planning-to-purchase-beauty-items-as-holiday-gifts-us/
YouGov, Share of consumers who plan to purchase health & beauty products as an holiday gift in the United States in 2025, by generation ÌÇÐÄÆÆ½â°æ, /statistics/1419022/consumers-planning-to-purchase-beauty-items-as-holiday-gifts-us/ (last visited August 01, 2026)
Share of consumers who plan to purchase health & beauty products as an holiday gift in the United States in 2025, by generation [Graph], YouGov, October 15, 2025. [Online]. Available: /statistics/1419022/consumers-planning-to-purchase-beauty-items-as-holiday-gifts-us/