A global survey from 2023 revealed that India was the only country where the share of people streaming more video content compared to the last year has increased to an average of ** percent of respondents. In comparison, China has the most significant decline in respondents streaming more, followed by Brazil and Germany.
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Simon-Kucher & Partners. (July 13, 2023). Share of consumers watching more streaming content compared to a year ago worldwide in 2023, by country [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 29, 2026, from /statistics/1412627/consumer-streaming-growth-by-country-worldwide/
Simon-Kucher & Partners. "Share of consumers watching more streaming content compared to a year ago worldwide in 2023, by country." Chart. July 13, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 29, 2026. /statistics/1412627/consumer-streaming-growth-by-country-worldwide/
Simon-Kucher & Partners. (2023). Share of consumers watching more streaming content compared to a year ago worldwide in 2023, by country. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 29, 2026. /statistics/1412627/consumer-streaming-growth-by-country-worldwide/
Simon-Kucher & Partners. "Share of Consumers Watching More Streaming Content Compared to a Year Ago Worldwide in 2023, by Country." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 13 Jul 2023, /statistics/1412627/consumer-streaming-growth-by-country-worldwide/
Simon-Kucher & Partners, Share of consumers watching more streaming content compared to a year ago worldwide in 2023, by country ÌÇÐÄÆƽâ°æ, /statistics/1412627/consumer-streaming-growth-by-country-worldwide/ (last visited July 29, 2026)
Share of consumers watching more streaming content compared to a year ago worldwide in 2023, by country [Graph], Simon-Kucher & Partners, July 13, 2023. [Online]. Available: /statistics/1412627/consumer-streaming-growth-by-country-worldwide/
