During an early 2023 survey among marketing leaders from for-profit companies in the United Kingdom, **** percent of respondents reported that their brand value did not change. Meanwhile, roughly ** percent of the responding market leaders reported a ** percent increase in their companies' brand value.
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The CMO Survey. (March 24, 2023). Change in brand value according to marketing leaders at for-profit companies in the United Kingdom (UK) in 2022 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 31, 2026, from /statistics/1377204/change-brand-value-profit-firms-uk/
The CMO Survey. "Change in brand value according to marketing leaders at for-profit companies in the United Kingdom (UK) in 2022." Chart. March 24, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 31, 2026. /statistics/1377204/change-brand-value-profit-firms-uk/
The CMO Survey. (2023). Change in brand value according to marketing leaders at for-profit companies in the United Kingdom (UK) in 2022. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 31, 2026. /statistics/1377204/change-brand-value-profit-firms-uk/
The CMO Survey. "Change in Brand Value According to Marketing Leaders at For-profit Companies in The United Kingdom (Uk) in 2022." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 24 Mar 2023, /statistics/1377204/change-brand-value-profit-firms-uk/
The CMO Survey, Change in brand value according to marketing leaders at for-profit companies in the United Kingdom (UK) in 2022 ÌÇÐÄÆÆ½â°æ, /statistics/1377204/change-brand-value-profit-firms-uk/ (last visited July 31, 2026)
Change in brand value according to marketing leaders at for-profit companies in the United Kingdom (UK) in 2022 [Graph], The CMO Survey, March 24, 2023. [Online]. Available: /statistics/1377204/change-brand-value-profit-firms-uk/