among companies that were not part of the primary sector; among companies that knew the word "metaverse" and were interested in using the metaverse for their business; multiple answers possible
Method of interview
Online panel
Supplementary notes
*CRM is an abbreviation for customer relationship management.
**PoC is an abbreviation for proof of concept.
Citation formats
Leading areas for the utilization of the metaverse among businesses Japan 2022
A survey conducted in March 2022 found that **** percent of Japanese companies in the secondary and tertiary sector that were interested in using the metaverse wanted to use it for online meetings. Online meetings were the most commonly given answer in this regard, followed by online events and seminars.
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PwC Japan. (May 16, 2022). Most common business areas for the utilization of the metaverse among companies in Japan as of March 2022 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 31, 2026, from /statistics/1369047/japan-leading-areas-for-utilization-of-metaverse-among-companies/
PwC Japan. "Most common business areas for the utilization of the metaverse among companies in Japan as of March 2022." Chart. May 16, 2022. ÌÇÐÄÆÆ½â°æ. Accessed July 31, 2026. /statistics/1369047/japan-leading-areas-for-utilization-of-metaverse-among-companies/
PwC Japan. (2022). Most common business areas for the utilization of the metaverse among companies in Japan as of March 2022. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 31, 2026. /statistics/1369047/japan-leading-areas-for-utilization-of-metaverse-among-companies/
PwC Japan. "Most Common Business Areas for The Utilization of The Metaverse among Companies in Japan as of March 2022." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 16 May 2022, /statistics/1369047/japan-leading-areas-for-utilization-of-metaverse-among-companies/
PwC Japan, Most common business areas for the utilization of the metaverse among companies in Japan as of March 2022 ÌÇÐÄÆÆ½â°æ, /statistics/1369047/japan-leading-areas-for-utilization-of-metaverse-among-companies/ (last visited July 31, 2026)
Most common business areas for the utilization of the metaverse among companies in Japan as of March 2022 [Graph], PwC Japan, May 16, 2022. [Online]. Available: /statistics/1369047/japan-leading-areas-for-utilization-of-metaverse-among-companies/